Today, just two years after engaging with CARE in the Her Money, Her Life project, Aneth’s nutritious flour is in demand by customers living as far away as Bumbuli, Dodoma, and even Arusha. Her many repeat customers attest to her success in creating a product that is tasty and of high quality. As a result of her flour and cake sales, Aneth’s average monthly income has nearly quadrupled over the past year, from 80,000 Tshs ($32) to 300,000 Tshs ($120) per month. She now contributes nearly equally to the household’s income—her husband Onesmo’s schoolteacher income is 650,000 Tshs per month, but 50% of his salary is used to repay a government loan taken to build a house in town, so his monthly take-home pay is similar to Aneth’s monthly income.
Through the Her Money, Her Life project, funded by Bloomberg Philanthropies, CARE supports tea and spice farmers through six core intervention areas: (1) collective investment and agri-fund, (2) information through technology, (3) investment opportunities for farmers and cooperatives, (4) marketing and sales, (5) women’s leadership, and (6) land acquisition.